In the early days of the internet, website optimization was successfully done by only using on-page optimization. When spamming reached its peak, it created a lot of trouble for Google to filter out reliable websites and show in its top search. Many people used to optimize their website by the use of on-page optimization, and the keywords they used were ranked top by Google and were placed at the top in searches, but in reality, those sites contained nothing, but a waste source of information. Therefore, Google changed its coding and algorithms and gave a lot of importance to off-page optimization, which helped the relevant sites to show at the top in filter searches.

We at Atcuality offers link building technique which helps to generate traffic for your website or for your web page. We create back-links that are completely relevant to your website. The back-links that are created by us make your website competitive and puts your website ahead of your competitor’s website. This helps you to gain a good amount of traffic and increases your customers.

More about off-page optimization

There is still a lot of misunderstandings and confusion related to the true methodology of off-page optimization. It basically refers to all the work done that is not on your very own website; it involves creating links with other websites. In simple terms, Off-Page SEO refers to all the things that you can do directly OFF your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc. It must be known to all clients that it takes a lot of time to come up with a good combination of links and get backlinks from multiple and unique IP based websites. The team at Atcuality gives preference to quality based service over quantity-based service because we believe “Quality always last”. And major search engines like Google, Bing, and Yahoo, etc. give preference to quality over quantity. We work over the links which benefit our client’s website and are being shown at the top when being searched in search engines by the user. This helps to gain high ranking and generates a good amount of traffic and convert users into customers. As per the need and demand of our clients, we help them to develop their content or the team at Atcuality develops the content as per the requirement of our client which is easy to read for the masses in general and are very search engine friendly. We do not write contents for the keywords or any key phrase in mind. We write content for the users which gives information about the relevant website with the products and service it is providing, and search engines like GOOGLE give preference to these quality-based contents which help in generating high rank and quality traffic. The rich content which we provide to our clients or help them to write automatically creates links which give our client’s website recognition on social networking sites and other social media. We form keywords and link in such a way that not only generates high traffic but also attracts quality customers.

What determines the quality of the backlink?

There are several factors that account for the quality of the backlink. First of all, always create backlinks with those websites that are relevant to your business and your own topic. Make sure to write a creative and interesting anchor text for your link. Wherever you want to create a backlink, make sure to create with those websites that itself has high Google ranking, which will help in creating quality links which help in boosting your website rankings and thus you gain a good amount of traffic. And, this helps you to generate potential customers. Thus, your website automatically gets viewed the number of times. This backlink must be formed with a website which has a trusted source along with good authority.

Is there a chance of backlinking to go wrong?

Most certainly yes! Backlinking has often created problems for a website. First of all, create links slowly, so that, others should not believe that you are fishy or you are up to something wrong. Create a link, wait for a response, and then decide what should be the next move. Do not go for low-quality links as you will be wasting money and your effort. It is because you are going to receive very little response from these links; also, do not spend too much effort in optimizing the anchor text. Leave it as simple as possible, so that it looks natural. After that, you need to wait patiently for linking to show wonders because it is a time demanding job, which requires a good effort and patience. Once a right combination of all these are set they start showing their wonders and you get affirmative responses. We at Atcuality have vastly experienced technocrats who are very reliable in this sector and have vast experience in this field for doing on-page and off-page SEO, and using all different SEO techniques and creating backlinks for your website in order to enhance your website ranking.

How to create backlinks?

There are many ways to do backlinking. Different firms have different approaches. We at Atcuality follow the new SEO trends to create backlinks. There are more risks involved in off-page optimization; as each time you create a link, you have to follow the hit and trial method you need to wait and have patience and you can only hope for the best for it to work. There are hundreds of ways to create links, but here are a few effective methods mentioned below, which we use at Atcuality for creating proper backlinks.

Note: – The technical team at Atcuality use many methods for creating backlinks. Here we are mentioning some of the standard techniques which are being used. Some of our own ways of creating backlinks are classified.

1) Competitor analysis

See where your competitor has linked his websites and who else has linked themselves on his website. We need to see why they have done it; and then we formulate our plan as according; what we need to do next. We look into those areas where your competitor has not taken the advantage; then we utilize those areas to enhance and boost your website rankings. Or else, we copy the same links what your competitor has used.

3) Directory Submission

Without a doubt, this is one of the oldest techniques which is being used in off-page SEO; this technique is almost a decade old or more, but it is still useful, to people, all around the world. The team at Atcuality look for the right functional directories to have quality and robust backlinks which could enhance the website’s rank. Directory submission is purely based on how effectively we are selecting those directories and how efficient we are in choosing the category which is required for submission.

4) Press Releases

With the spread of the internet throughout the world, and having 121 billion users all-round the globe. The concept of digital media has grown a lot and is effective in each sphere for each business, or any message that needs to be spread quickly among the masses. The internet hosts a lot of press and other digital media organizations, from bigger to smaller ones, which can spread the word quickly and effectively. With the press release via online or offline and promoting it via different electronic media agency or digital media agency, promoting it via internet marketing or anything helps in boosting the website’s rankings, as it gains popularity and are recognized by GOOGLE and other search engines and also helps in social media marketing, which not only boosts ranking but also generates potential customers for your website.

5) Article Writing

High-quality articles with rich and unique contents and personal blogs for your website are necessary for successful optimization. These articles must be shared on social media and posted on online magazines along with other relevant sources with the required links of your website’s page; for this will increase your viewers and may possibly convert users into your customers.

7) Social Media

Social networking sites and other social media platforms allow us to project your product or your website to millions of people in a never-ending circle. This costs almost nothing, only as per your requirement how you need it, and creates a buzz all around the globe.

2) Content creation

Before you jump in and start creating links, there must be a moment of self-evaluation. What is the reason you think that your website deserves a high rank, and why need it to happen? You need to focus on these areas and plan according. Actually, you need to focus on what you want, and what you want to happen for your website. What is your website’s value and what you want? Have you started your business recently after having a very long industrial experience? And whether you believe that your experience can be utilized as a guided tool for your new business and could help in finding solutions to different problems that may arise. When you answer all these questions, you will have a very nice piece of content for your website that can be framed and put together to form a great website with a lucid and decent content, which could give a clear explanation to users about your products which you are selling or the services you are providing. We at Atcuality helps our clients to prepare a rich and unique content or the team at Atcuality which possess world-class content writers provides our client with remarkable and unique content, as per the needs and requirements of our clients. We here to all our client’s problems, requirements and their need and provide

them the best possible solutions. The team at Atcuality prepares a rich and quality based content which helps in boosting ranks for different search engines like GOOGLE, BING, and YAHOO, etc.

6) Guest Blogging

A number of different guests on your website, keep posting on your different blogs like comments, related to industries or your sectors with some backlinks, which could be very useful. The team at Atcuality helps you to create a very high-quality content which could be posted as blogs with successful backlinks to increase viewership very quickly by mature and business-minded people.

8) Link Baiting

It is a process to create curiosity among people and helps to develop links naturally. Suppose you have copied/published another website’s news or content in your blog/website. Don’t forget to place their website link as a reference. Do it for others and, if your content is trustworthy, let others do it for you. This is another way to increase your link popularity.

Link building Strategy Checklist

• Analyze Your Competitor’s Link Profile
• Link Intersect Analysis
• New Link Building Opportunities
• Local business profile creation and submission
• Backlink creations – Web directory, blogs submission, article submission, image, and document submissions
• Social bookmarking for websites, blogs, and article links